Learn how to REALLY plan for your business to succeed


Learn how to develop a business plan for your own business, using your own ideas and information.  We guide you every step of the way so you can set realistic goals.  Make sure you have a viable lash and brow business that suits your circumstances when lockdown is over and clients come back!

This 100% online course is customised especially for the Lash & Brow industry, with realistic examples and is suitable for sole traders, home salons and commercial salon owners. We don't use dummy training organisations as training exercises, we help you develop REAL content for your REAL business! We cover a few really important things you need to work through first to help develop your brand:

  • Who you REALLY are
  • What drives you
  • Who your Ideal Customer is
  • How you want your business to look and feel
  • If your ideal business name is available or already in use and if you are already in business, why a name change might be a good idea

We also include our unique Beauty Business Bootcamp course and get you working through the content so that by the time you come to developing your business plan, you are crystal clear on what you need to focus on and have worked through the foundations you need.

This course includes the Unit of Competency BSBSMB404 Undertake Small Business Planning, which is national accreditation recognised in Australia and New Zealand. We deliver accredited courses on behalf of our partnering Registered Training Provider, Trainwest (RTO 51807).

Upon successful completion of this course, you will  be issued with a Statement of Attainment in partial completion of BSB42618 Certificate IV in New Small Business. 

Whether you are a complete beginner, or have some beauty experience but want to put more business in your business, this course is suitable for you.

Ready to start the next stage of your career journey?  Book now!

Course curriculum

  • 01

    Small Business Planning Course - Prestart

    • Before you start...

    • Introduction

    • Learning Outcomes

    • Enrolment for BSBSMB404 Undertake Small Business Planning

    • Trainwest Student Information Handbook

    • Apply for your Unique Student Identifier (USI)

  • 02

    How to Use Dropbox

    • Why do I need Dropbox?

    • Creating & Verifying Account and Uploading Evidence

    • How to Tag Us

    • Assessment & Notification

  • 03

    Unit 1: Mindset

    • Lesson & Instructions - What makes you successful and what is holding you back?

    • Exercise #1 - Wheel of Life

    • Exercise #2 - Tolerations

    • Exercise #3 - My Dream Life

    • Exercise #4 - My Dream Bio

    • Test your Learning

  • 04

    Unit 2: Identify Elements of the Business Plan


    • Presentation - Identify Elements of Business Plan

    • Checklist - Identify Elements of the Business Plan

  • 05

    Unit 3: Business Goals & Objectives

    • Lesson & Instructions - Reality check and how to fuel your ambitions

    • Exercise #5 - Goal Setting

    • Exercise #6 - But Why?

  • 06

    Unit 4: Identifying your Target Market


    • Video: Developing the Keys to your Brand

    • Worksheet: Harnessing Your Values

    • Worksheet: Ideal Customer

    • Video: Locking it all In

  • 07

    Unit 5: Develop a Business Plan - Part 1


    • Presentation: Develop a Business Plan - Part 1

    • Checklist - Develop a Business Plan Part 1

  • 08

    Unit 6: Develop a Business Plan - Part 2


    • Presentation: Develop a Business Plan - Part 2

    • Checklist - Develop a Business Plan Part 2

  • 09

    Unit 7: Develop strategies for minimising risks


    • Presentation: Develop Strategies for Minimising Risks

    • Checklist - Develop Strategies for Minimising Risks

  • 10

    Taking it to the next level - Units 8 to 12


  • 11

    Unit 8: SWOT Analysis

    • Lesson & Instructions - Examine your business strengths and weaknesses and identify opportunities for growth and change

    • Exercise #7 - SWOT

  • 12

    Unit 9: Action Planning

    • Lesson & Instructions - Create a viable plan using what you have that you can start straight away

    • Exercise #8 - Action Planning

  • 13

    Unit 10: Project/Task Planning - Loving the List

    • Lesson & Instructions - Break down actions into bite size tasks

    • Exercise #9 - Loving the List

  • 14

    Unit 11: Priority Ranking

    • Lesson & Instructions - Use priority ranking to focus on urgent tasks and be productive, not busy

    • Exercise #10 - Priority Ranking

  • 15

    Unit 12: Implementation

    • Lesson & Instructions - Implementation begins!

    • Final Exercise - Giving it Time

  • 16

    Useful Resource Printables

    • Learner Guide - BSBSMB404 Undertake Small Business Planning

    • Learner Workbook - BSBSMB404 Undertake Small Business Planning

  • 17


    • Summative Assessments - Workbook

    • Supplementary Guidance - Section C: Performance Activity - Develop a Business Plan

  • 18

    Next steps

    • Here's what you learned...

    • Congrats! What's next and more resources for you....

    • Before you go...

PRE-ORDER NOW! Releases on 4 May 2020!

May the 4th be with you!

  • 00Days
  • 00Hours
  • 00Minutes
  • 00Seconds


  • I don't have any business qualifications or experience. Can I do this course?

    The short answer is yes, absolutely! This small business planning course is specially customised for the Lash & Brow Industry. We take you through it all in an easy to understand way, step by step and are there to support you if you need help. If you are looking to learn new knowledge that can help you build a strong foundation for your business success, we recommend you enroll in this course.

  • Do I get a Certificate?

    At the end of this Course, a Statement of Attainment for BSBSMB404 Undertake Small Business Planning can be earned from our partnering Registered Training Provider, Trainwest (RTO 51807) by successfully applying and demonstrating the skills and knowledge you have learned, provided all course fees have been paid. We assess competency by giving you case studies and knowledge assessments to complete and submit to us electronically. Full details on assessment criteria and evidence requirements are provided in the Learner Workbook we give to all students.

  • I’ve seen other courses out there that are cheaper, why should I choose you?

    We have deep knowledge and experience in all areas we cover and know what is needed to build and run successful lash and brow businesses. Our content has been customised specifically with the lash & brow industry in mind. We provide you with the opportunity to have your work professionally assessed. We also invite you to join our exclusive private Facebook Student Support Group with other students, our trainers and mentors where you get lifetime support and access to our Enchanted Community. All of our courses represent amazing value and an excellent investment if you are serious about your business. If price is your deciding factor, then we are probably not for you, and that’s ok!

  • Is this course Nationally Accredited?

    Yes it is! As part of our Small Business Planning course, we deliver the nationally accredited unit of competency, BSBSMB404 Undertake Small Business Planning on behalf of our partnering Registered Training Provider, Trainwest (RTO 51807). You are eligible to enroll in and earn a Statement of Attainment for BSBSMB404 Undertake Small Business Planning with Trainwest (at no extra cost) when you successfully complete the required case studies and assessments, as long as all course fees have been paid.

  • How long will it take me to finish this course?

    We take you through everything step by step so you won't feel overwhelmed. But if you're a fast learner and killing it, there's no reason you can't get through in a week or two - although certification will take a bit longer as you build your business plan, get your case studies together and submit for assessment!

  • Can I share my access to this course with my friends or work mates?

    No but thank you for your question. Your enrollment gives you access for one user only. If you want access to our content for more than one person, you will need to enroll each one.

  • Can I get a refund if I change my mind?

    No unfortunately. All digital products are deemed 'used' once downloaded or opened. As this is a digital course, no refunds will be given. At Enchanted SPA we pride ourselves on providing high quality content designed to be accessible and understandable regardless of your level. We are confident that you will get great value for money if you work through the whole curriculum as offered.

  • What currency is the course price?

    Pricing is based on the Australian Dollar (AUD).

From Kelly to you

Have we had a chat yet? I love talking through your ideas and hopes with you to help figure out where to start if you aren't sure. It makes me feel inspired when I connect with women who are ready to change their lives! You can book a no pressure, free consult with me. To book a time, Just click on the button below! p.s. If you are from an international country outside of Australia, the timezone for appointments in my Schedule is GMT+8 (Perth, Western Australia). We can use Zoom, Skype or Messenger to chat, whichever works best for you!